Selected work
IKEA
2020

Sander Kuypers

IKEA — Upptäcka is a in-store kiosk that allow customers to find, collect and order products in store

IKEA — Upptäcka is a in-store kiosk that allow customers to find, collect and order products in store

IKEA — Upptäcka is a in-store kiosk that allow customers to find, collect and order products in store

Ikea-hero-hand

In close collaboration with the IKEA team we created a in-store experience that can be customized to the different store formats.

In close collaboration with the IKEA team we created a in-store experience that can be customized to the different store formats.
 

In close collaboration with the IKEA team we created a in-store experience that can be customized to the different store formats.
 

Information

Challenge
How can we support the customers in through digital in the different IKEA store formats.

Solution
Customers had challenges to finding directions, products and how to to continue their shopping journey when a item is out of stock.

We created Upptäcka as a self serving kiosk solution that could adjust to the store format and location without losing it’s key functionalty to find and localize products in the store.

To continue supporting the customers on their path to purchase we created a easy to use handover towards mobile.

.

Team

Work&Co
Frederik Delmotte
Jakob Henner
Dawn Mozes

Marit Kile Hartshorn
Steve Wake
Kyra Price

Joa Mermolia
Sojin Ouh

IKEA
Christina Bizoumi
Erik Nilsson
Oscar Andersson
Jerry Pedersen
Zakaria Abdiqadir Ahmed
Pontus Ohlsson
Sara Berg
Erica Coria

 

ikea_kiosk_transition_home_1-1
mobile-list-1
mobile-map-1

Selected work
2013—2021

Selected work
2013—2021

Sander Kuypers

Year

Client

Type

Agency

2023

Studio.Studio

Brand

Freelance

2023

TwentyThree Webinars

Product

-

2023

TwentyThree

Brand, Website

-

2022

Nordisk Filmcamp

Brand

Freelance

2021

IKEA

Instore App

Instore App

Work&Co

Work&Co

2021

Giving Gap

Website

Work&Co

2020

PUTPUT

Website

-

2018

Soundvenue

Website

Freelance

2018

Learke Andersen

Website

Freelance

2018

Twentythree

Website

Spring/Summer

2017

B&O Play App

App

Spring/Summer

2017

B&O Play H4

Website

Spring/Summer

2017

Cond17

Typography

-

2014

Reebok F/W Lookbook

Website

Spring/Summer

2014

Beagle

Website

Spring/Summer

2013

Uniqlo Recipe

App

Spring/Summer

2013 - 2018

Logo marks

Brand

-

2012

Beats by Dre #showyourcolour

Campain

R/GA London

2012

O2 Priority Moments

App, Website

R/GA London